Guangzhou, China & Gladbeck, Germany, July 3rd, 2026: Heron Intelligent Equipment Co., Ltd. has officially announced a strategic brand partnership with Germany’s GLAMAtronic. The two sides will work together to deliver greater value to manufacturing clients across the EU and the globe within the professional resistance welding sector, and jointly launch AVENOR, a brand-new range of resistance welding equipment.


Blending German precision engineering craftsmanship with China’s innovative intelligent manufacturing technologies, the AVENOR brand will supply customers with an expanded portfolio of resistance welding products, full-spectrum installation and maintenance services, as well as customized process equipment tailored to manufacturers’ diverse demands.

Founded in Germany in 1992, GLAMAtronic has supplied capacitor discharge welding equipment, process development and auxiliary welding services to the manufacturing industry for more than 30 years.
Established in Guangzhou, China in 1991, Heron has decades of profound experience in the industry and stands as a benchmark specialist in resistance welding and self-pierce riveting.
The all-new AVENOR brand will make its global debut at EuroBLECH 2026 in Hannover, Germany. It will deliver innovative, cost-effective metal joining solutions for the industry. This strategic cooperation represents a major growth catalyst for both companies and will continuously generate value for customers.
Media & Enquiry Contacts:
- Bill Zou, President, Heron Intelligent Equipment Co., Ltd., Email: bill@heronwelder.com
- Philipp Schütte, President, GLAMAtronic GmbH Schweiß- & Anlagentechnik, Email: schuette@glamatronic.de